Moms are great with scheduling in time for everyone else. How about a little "YOU" time? Worried it might take away from the time you've scheduled to save the world? You are not alone. As moms we are often driven to pursue definitions of what a good mother looks like to the point that we completely lose ourselves in the process. I am inviting Patty Lennon back to the show because she is a lot like you. She is a mom who thrives on making an impact on the world, connecting with other women, and giving herself the life … [Read more...]
How to Re-Design a Deteriorating Business
When Good Intentions Go... Bad So what happens is this. We get these big ideas of how we are going to build a fantastic new business to help improve upon the family finances. Our excitement and passion fuels us to jump right in. We feel empowered and invincible. We say, "Bring on those challenges! I can handle it. I am smart. I am willing. I can DO this!" … and in that moment all of those things are absolutely true for us.We are UNSTOPPABLE! Then doubt begins to creep in .... It happens to the best of … [Read more...]
Business Mentorship for Parentprenuers
A BUSINESS MENTOR THAT FITS... YOU Whether you are just starting out or looking to grow your business to the next level, having a business mentor is a terrific way to benefit from the perspective of someone who knows how to get ahead. As someone with more experience in entrepreneurship, a seasoned business pro can advise you on how to hone your abilities as well as navigate new challenges. A mentor can provide pointers on business strategy, bolster your networking efforts, or act as confidantes when your work-life balance gets … [Read more...]
Congruency is Crucial
Congruency is Crucial I believe in fakin' it 'til you make it, but the truth is, you have to be able to convince YOURSELF of where you are headed or you won't goanywhere. Check your Body Language You could have an uber powerful message, but if the delivery of your message is weak and tentative, this contradiction of yourself is sending mixed messages out into the universe. (no wonder your results are askew!) The way that you present your brand, your business, andyourself has everything to do with genuine QUALITY of … [Read more...]
Building Your Brand with Podcasting
It’s time to jump on the podcasting bandwagon, people. Or is it? There are more than 200,000 English speaking podcasts today and over a billion subscriptions to podcasting on iTunes alone. Add to the hundreds of millions of people walking around with smartphones -all podcast-enabled- and you have yourself a pretty big reason to join the podcasting trend. As a business owner, you'd be a fool NOT TO. The evolution of small business marketing and the onslaught of podcasting as a medium allows you to reach a far larger … [Read more...]
Sometime Mommy just needs… Daddy
Sometime Mommy just needs... Daddy. Like today. The first day of Kindergarten for my youngest baby. It's not as if I didn't prepare. I've been ready for eight years...or so I thought. This was SUPPOSED TO BE the day that I would be able to get back to myself, my sense of peace, and the voices in my head. A chance to revisit the woman I was BEFORE I became a parent... Ironically, I have never felt MORE like a parent than I do right now. I have become outlandishly aware of the dubiousness that surrounds me as a mother … [Read more...]
What Robin Williams Meant to Us
Torn Between Parenting AND Peace? While summer vacations can be rewarding, plentiful, and filled with quality family time...holding the responsibility of entertaining the kids for two straight months can be downright DRAINING. Don't kid yourself. SUMMERS ARE HARD FOR PARENTS. If you've ever been made to feel inadequate from a member of an older generation of parenting, you aren't alone....and you aren't WRONG. Life WAS easier back then. Times have certainly changed as has the expectation of more parental involvement and societal … [Read more...]
Word of Mouth
Cost Effective Marketing with BETTER Results Who says you can't compete with the advertising budgets of bigger businesses? Research shows that small businesses areBOOMING due to better customer service, more personal engagement, and strong word of mouth. Corporate entities simply can't compete with that kind of intimacy and direct connection. There is No Better Form of Advertising While there’s no single formula for word-of-mouth success, no one can deny the power of trusted referrals. An estimated 80% of small … [Read more...]
Executing Your Million Dollar Idea
Sometimes the most practical concepts are the most prolific. You don't have to be a Rhode Scholar to come up with an innovative new concept. If you are like most people, you have an infinite sea of fresh and ingenious ideas swimming around your head. In fact, you just might be sitting on top of a gold mine--- if only --- you had the confidence (or the wherewithal!!) to dig into the cold hard surface and reveal it's value. What do they got that you ain't got? Nothing. That's what. Ideas are a dime a dozen, but the truest … [Read more...]
The “no-time” and “no-money” opportunist
The "no-time" and "no-money" opportunist. As a talk radio host who interviews expert guests, I am usually the oneasking the questions.... but...on several recent occasions the roles have been reversed and I am the one in the hot seat. (I admit, I love being asked to tell my story). Last week one of the interviewers gave me the above nickname, and ---I have to say--- I was flattered. It didn't matter that I had little cash to invest in my business or a mere six hours a week --kid-free-- to get work done. I was still hell-bent on … [Read more...]
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