It’s time to jump on the podcasting bandwagon, people. Or is it? There are more than 200,000 English speaking podcasts today and over a billion subscriptions to podcasting on iTunes alone. Add to the hundreds of millions of people walking around with smartphones -all podcast-enabled- and you have yourself a pretty big reason to join the podcasting trend. As a business owner, you'd be a fool NOT TO. The evolution of small business marketing and the onslaught of podcasting as a medium allows you to reach a far larger … [Read more...]
Archives for August 2014
Sometime Mommy just needs… Daddy
Sometime Mommy just needs... Daddy. Like today. The first day of Kindergarten for my youngest baby. It's not as if I didn't prepare. I've been ready for eight years...or so I thought. This was SUPPOSED TO BE the day that I would be able to get back to myself, my sense of peace, and the voices in my head. A chance to revisit the woman I was BEFORE I became a parent... Ironically, I have never felt MORE like a parent than I do right now. I have become outlandishly aware of the dubiousness that surrounds me as a mother … [Read more...]
What Robin Williams Meant to Us
Torn Between Parenting AND Peace? While summer vacations can be rewarding, plentiful, and filled with quality family time...holding the responsibility of entertaining the kids for two straight months can be downright DRAINING. Don't kid yourself. SUMMERS ARE HARD FOR PARENTS. If you've ever been made to feel inadequate from a member of an older generation of parenting, you aren't alone....and you aren't WRONG. Life WAS easier back then. Times have certainly changed as has the expectation of more parental involvement and societal … [Read more...]
Word of Mouth
Cost Effective Marketing with BETTER Results Who says you can't compete with the advertising budgets of bigger businesses? Research shows that small businesses areBOOMING due to better customer service, more personal engagement, and strong word of mouth. Corporate entities simply can't compete with that kind of intimacy and direct connection. There is No Better Form of Advertising While there’s no single formula for word-of-mouth success, no one can deny the power of trusted referrals. An estimated 80% of small … [Read more...]
